What We've Been Up To
DESIGN WEEK RI
We augmented the DESIGN WEEK staff’s capacity on internal and external communications. This included writing a series of blog posts to highlight events and participants, assisting with social media content and deployment, and assembling a social media guide for participants and attendees.
Examples of blog posts:
Downtown Providence Parks Conservancy
We worked with DPPC staff behind the scenes to refocus their messaging and organizational narrative to better communicate what the organization does and why it’s important. We also assisted in the development of several grant narratives and an op-ed piece, and did PR work for several events and program announcements, including a successful press conference with Governor Raimondo and executives from Hasbro.
Elorza for Mayor
As Communications Director, Tabs was responsible for all internal and external communications during the Democratic primary campaign, including media relations, web and social media management, and developing the campaign’s overall communications strategy. He also worked with staff and volunteers to develop a variety of policy proposals, for which he was the primary writer.
We helped the organization create a new narrative for itself that more clearly defined its mission and vision, and built a new website. We also provided event support and PR work for the grand opening of its new headquarters, worked with staff and volunteers to develop grant proposals, and assisted in the writing and placement of an op-ed piece.
We helped this small, family-run foundation communicate its work publicly for the first time. This involved developing an organizational narrative and history, and designing/launching a website and social media pages.
Hope Street Merchants Association
Tabs provided all PR and communications needs for Off Grid on Hope, the HSMA’s project to install solar-powered street lamps on Hope Street. This included PR, writing grant proposals, and creating a sponsorship deck and other informational materials.
Web Content & Facebook Events:
Keeping History Above Water
Tabs provided additional capacity for the Newport Restoration Foundation’s communications team as it launched this groundbreaking international conference on sea level rise and historic preservation. This included writing a series of blog posts to highlight events and themes, creating an internal email campaign to inform and drive online conversation among participants, assisting with PR needs, and developing content for the program guide.
Blog Posts/Press Releases & Collateral:
- Program Guide: 2016 Conference Program
- Press Release: National and International Experts Speak...
- Blog: Crowdsourcing Solutions to Sea Level Rise
- Blog: Sea Level Rise a Modern Threat with a Long History
Tabs has served as this nonprofits de facto communications director for more than three years. In that time, he has handled all PR needs, managed web and social media, developed grant proposals, written op-ed pieces, and been responsible for all aspects of the organization’s communications and messaging strategies.